This project posed a common challenge that we have experienced in many industries – how do we stand out in a corporate, faceless marketplace? It was time to be bold, brave and stand up for what they believe in.
The Bolt team engaged in the Blue Cube Travel operations, to really understand their people, culture, clients, key drivers and what makes them so special. We haven’t just sat in meeting rooms talking about website design and development, we’ve been to client meetings, met with suppliers, seen them collect awards, travelled to all their locations, delivered an apprenticeship programme…
That was so important in the outcome of this project. If we didn’t see all of the above (and more), we would have missed some vital points that were potentially missing from the initial briefing stage.
The end result is a first in their industry – a presence and brand that is completely authentic. No stock imagery or video, just people that work at Blue Cube Travel, their clients, suppliers and partners. The right approach because it’s entirely transparent – business travel without boundaries.
- Bespoke concept
- Authentic photography
- UX design
- Video production and editorial
- Bespoke animation
- Motion graphics
- WordPress CMS